Hegarty on Creativity: There are No Rules (Record no. 345)

MARC details
000 -LEADER
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780500517246
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number DSGN
Item number HEG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hegarty, John
245 #0 - TITLE STATEMENT
Title Hegarty on Creativity: There are No Rules
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc .
Name of publisher, distributor, etc Thames & Hudson
Date of publication, distribution, etc 2014
300 ## - PHYSICAL DESCRIPTION
Extent 128: ill.
Dimensions 11.43 x 1.78 x 18.54 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Creativity isn’t an occupation; it’s a preoccupation. It is challenge for everyone in the modern world—from business and advertising to education and beyond. Here, the world-famous advertising creative John Hegarty offers a pocket bible of creative thinking, aimed at provoking, challenging, and inspiring greater heights of innovation. From Renaissance art to rock ‘n’ roll, Hegarty takes a wide-angle view of creativity as he sets out to demystify the many ups-and-downs that can arise during the creative process. Paralyzed by the blank page? Daunted by cynics in the workplace? Money leading you astray? Hegarty combines personal experience and anecdotes along with clear, pragmatic, and good-humored insight into tackling all creative challenges head on. Over fifty entries, including “Good is the Enemy of Great,” “Respect Don’t Revere,” “Get Angry,” and “Bad Weather” relay useful and generous advice on how best to improve, sustain, and nurture creativity in any profession. Accompanied by copious irreverent line drawings from Hegarty’s own sketchpad, Hegarty on Creativity is concise, accessible, and richly rewarding.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business and management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Design
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Design Theory
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Design Thinking
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Topical term or geographic name as entry element Psychology
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
300 ## - PHYSICAL DESCRIPTION
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Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Koha item type
        Arthshila Ahmedabad Arthshila Ahmedabad Cluster: 3E 03/02/2023   DSGN/HEG BK00269 03/02/2023 Books
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