Thoughts on Design
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780811875448
- DSGN RAN
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Arthshila Ahmedabad Cluster: 3F | DSGN/RAN (Browse shelf(Opens below)) | Available | BK00171 |
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DSGN/MOR A World Without Words | DSGN/MUS 100 years of Swiss graphics | DSGN/PAT The Politics of Design | DSGN/RAN Thoughts on Design | MISC/IYE Tropical Classical | VICL/RAI Bombay Mumbai: Where Dreams Don't Die | VSCL/BER Ways Of Seeing |
One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now back in print for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.