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The Elements of Graphic Design

By: Material type: TextTextPublication details: . Allworth 2011Edition: 2nd edDescription: 224: ill. ‎ 20.32 x 2.03 x 25.4 cmISBN:
  • 9781581157628
Subject(s): DDC classification:
  • DSGN WHI
Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Arthshila Ahmedabad Cluster: 3K DSGN/WHI (Browse shelf(Opens below)) Available BK00197
Total holds: 0

This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design.

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