Jan Tschichold and the New Typography
Material type: TextPublication details: . Yale Architectural Press 2019Description: 272: ill. 17.78 x 2.29 x 22.35 cmISBN:- 9780300243956
- DSGN STI
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books | Arthshila Ahmedabad Cluster: 3K | DSGN/STI (Browse shelf(Opens below)) | Available | BK00251 |
This handsome volume offers a new understanding of Tschichold’s work, and of the underlying theories of the artistic movement he helped to form, by analyzing his collections: illustrations, advertisements, magazines, and books by well-known figures, such as Kurt Schwitters, El Lissitzky, Aleksandr Rodchenko, and László Moholy-Nagy, and lesser-known artist-designers, including Willi Baumeister, Max Burchartz, Walter Dexel, and Piet Zwart. This book also charts the development of the New Typography, a broad-based movement across Central Europe that included “The Ring,” a group formed by Schwitters in 1927. Tschichold played a crucial role in defining this movement, documenting the theory and practice in his most influential book, The New Typography (1928), still regarded as a seminal text of graphic design.