000 01166nam a2200217Ia 4500
008 230203s9999 xx 000 0 und d
020 _a9781137523488
082 _aCRFT
_bJIN
245 0 _aProduct Innovation in the Global Fashion Industry
260 _a.
_bSpringer
_c2018
300 _a164: ill.
_c5.83 x 0.44 x 8.27 inches
_rHB
504 _aAs an initial attempt to understand innovation in fashion, this volume focuses on product innovations, realizing that this industry is truly an innovative sector in which diverse technologies, science, art, and tradition have been merged, synthesized, and utilized to solve the needs and concerns of the end-users. In doing so, this book categorizes product innovation into three levels—materials, style and product development—and aims to present the broader scope of innovation in the global fashion industry with the hope that other sectors can learn from these developments and be inspired.
650 _aBrand management
650 _aCraft & Making
650 _aFashion
650 _aProduct development
650 _aStyle
700 _aCedrola, E.
_eEditor
700 _aJin, B.
_eEditor
942 _cBKS
999 _c229
_d229